Monday, March 9, 2026
Brock's Only Independent Student Newspaper
One of the only worker-managed newspapers in Canada

Getting to know the Liberty franchise  

|
|

The New York Liberty clinched their first-ever WNBA championship title on Sunday, marking a historic achievement for the franchise.  

As one of the league’s original teams, Liberty’s journey has been defined by years of transformation. This road to victory provides a compelling glimpse into the history of a team that has long been integral to the league’s foundation.  

Founded in 1997 alongside seven other teams, Liberty quickly established themselves as a competitive force, led by known players like Terea Weatherspoon, Becky Hammon and Sue Wicks. They became known for their intense rivalries, particularly with the Houston Comets and Los Angeles Sparks, helping build the league’s visibility and fan base. 

Over the years, Liberty endured several challenges. Despite reaching the Finals in 1997, 1999, 2000 and 2002, they fell just short of capturing a championship. Ownership changes created further instability. In 2017, then-owner James Dolan moved the team from Madison Square Garden to the Westchester County Center, significantly reducing attendance and raising questions about which direction the franchise was heading in. 

In 2019, Wu Tsai and her husband Joe Tsai took ownership of the team, determined to revive Liberty’s legacy. Wu Tsai’s dedication to reinvesting in the team brought them back to New York City at the Barclays Center, a crucial step in reconnecting with their fan base.  

“From the earliest days, what I remember is that no one wanted to buy the team. The first feeling out there was we thought that the fundamentals were actually very good,” Wu Tsai said. “Not only are the best female basketball players in the world playing this league, but of course New York and the tri-state area is this country’s largest media market.” 

Under Wu Tsai’s leadership, Liberty underwent a transformation that went beyond winning games. She prioritized player well-being by investing in state-of-the-art facilities, a dedicated performance team and advanced training resources. Her strategic moves in recruitment created a star-powered lineup that set Liberty apart. She also focused on building an experience, by bringing games back to the Barclays Center where fans could reconnect with their home team. Her commitment to inclusivity made Liberty games a must-see event, creating a community that represents New York’s diverse community. At this time Wu Tsai has set a new precedent, positioning the team as one of unity and talent.   

Unlike an NBA franchise, which wouldn’t likely be overlooked due to the high visibility of men’s sports, the New York Liberty’s journey reflects the unique challenges that women’s sports teams often face. In the early 2000s, WNBA teams didn’t receive the same level of attention, investment, or media coverage as their NBA counterparts, leaving franchises — in this case the Liberty — more vulnerable to being forgotten or undervalued. Wu Tsai’s acquisition and revitalization of the Liberty stood out as she took a team that had once faced New York’s spotlight and transformed it into a champion-winning franchise. Her efforts reveal the disparities in support between men’s and women’s sports and underscore the importance of dedicated ownership in pushing women’s teams to the forefront, ensuring that they receive the recognition and resources they deserve.  

The New York Liberty’s first WNBA championship is a milestone that celebrated the evolution of a team, and the growth revolved around women’s sports. This victory represents the culmination of years of hard work, resilience and renewed vision under Wu Tsai’s leadership.  

By reinvigorating the franchise and reconnecting with fans, the team was not only transformed, its value and potential were highlighted and put on the national stage as a women’s sport. This championship is more than just a trophy on the Liberty’s shelf; it’s a moment that honours their legacy and sets a bold precedent for the future of women’s basketball. 

More by this author

RELATED ARTICLES

Brock falls short against TMU in semi finals   

On Wednesday, Feb. 25, the TMU Bold hosted the Brock Badgers in a men’s basketball semi-final that featured one of the best individual playoff performances in recent OUA history. This game not only featured some great highlights but also some fan affairs in the days leading up to the event.

Jayson Tatum’s return could determine the next NBA champion  

When All-NBA talent Jayson Tatum unexpectedly tore his Achilles in game four of the Eastern Conference semi-finals in 2025, the consensus was that the team’s next season would be a wash. After all, the Celtics had to replace 72 points per game and 132 minutes from that roster after losing out on five rotational players. That kind of player movement is almost unheard of in the association.  

Brock advances to fifth straight Quigley cup with a win over Queen’s  

The Brock Badgers women’s volleyball team hosted the Queen’s Gales on Feb. 27 at the Bob Davis Gymnasium in a rematch of last year’s semi-final. The Gales were the underdogs coming into the contest, having lost both of their regular-season games to the Badgers in October (3-2 and 3-2).   

CBA standoff threatens WNBA calendar 

The WNBA’s 2026 season has not been officially delayed, but the league has warned teams and the WNBPA that the May 8 tip-off is at risk if collective bargaining talks do not reach a workable framework by March 10. 

How sports documentaries reshape player identity 

Sports documentaries have changed the way audiences interpret athletes, but their influence also runs in the opposite direction. The presence of cameras, long-form storytelling and controlled narratives does not just shape how viewers see players — it can shape how players see themselves and how they move through their careers. 

Activism in the age of corporate sport 

Athlete activism and league branding increasingly exist in the same public space though they do not always move in the same direction. As professional sport has become more global and commercially sophisticated, leagues have invested heavily in carefully managed brand identities built around unity, entertainment value and broad market appeal. At the same time, athletes have used their platforms to speak on social justice, labour rights, gender equity and political issues. When those impulses align, the result can strengthen both parties. When they diverge, the tension becomes visible.

Was NBA All-Star weekend finally saved?  

Since the pandemic shut down sports around the world, All-Star games in all four major sports leagues have taken a hit in terms of player participation and overall draw. NBA players have treated the weekend like a joke, turning an event that is supposed to showcase the league's best players into a train wreck. Fast forward to 2026, many considered this past event to be the best in years. However, it didn’t come without its flaws. Let’s look at the good, the bad and the ugly of the 2026 NBA All-Star weekend. 

Brock sweeps Ottawa away in quarter-final matchup   

Another year called for another OUA playoff appearance for the Brock women’s volleyball team, as they took on the Ottawa Gee-Gees in the first round on Feb. 20 in the Bob Davis Gymnasium.