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The power of representation in sporting spaces

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Representation in sports is about more than just who takes the field — it’s about creating opportunities so everyone can see people like themselves in spaces where their group has been excluded or underrepresented in the past.  

Representation in sports matters because it challenges deep-rooted inequalities and redefines who belongs in spaces traditionally dominated by one or a few groups. When athletes with diverse racial and cultural backgrounds, with non-traditional gender-roles and with physical-ability impediments succeed on a world stage in sports, it sends a powerful message that talent and determination can overcome the legacy of society obstacles. For marginalized communities, representation provides visibility and validation, proving that their voices, stories and identities have a place in a global arena. It creates a sense of belonging and encourages young people to dream bigger, knowing they can pursue ambitions that once seemed out of reach.  

Beyond individual inspiration, representation also pushes institutions to address systemic inequities. It forces conversations about bias in hiring, broadcasting and leadership roles, ensuring that change doesn’t stop on the playing field.  

A significant example where representation mattered was Simone Manuel’s victory at the 2016 Rio Olympics, where she became the first Black woman to win an individual gold medal in swimming. This achievement carried weight beyond the pool, as it confronted the long-standing racial disparities within the sport. Throughout time, systemic racism, segregation and socioeconomic issues have limited swimming facilities and opportunities for Black communities, contributing to a lack of diversity in competitive swimming.  

Manuel’s win was a memorable moment, both symbolically and practically. Her success challenged entrenched stereotypes about who belongs in the sport and inspired greater visibility for Black athletes in aquatic disciplines. Her achievement encouraged conversations about accessibility and equity in sports, which promoted increased investment in swimming programs for underrepresented communities.  

Simone Manuel has consistently shown the significance of representation through her achievements by addressing the underrepresentation of Black athletes in swimming. In a 2020 interview, she reflected on her journey as a Black woman in the sport, stating, “I think that my journey in the sport of swimming as a Black woman has been one with many trials and tribulations.” 

Manuel has taken proactive steps to promote diversity in the sport: in 2018, she signed a sponsorship deal with TYR Sport, Inc., which included an inclusion rider — a first in professional sports — ensuring that her partnerships extended meaningful opportunities to marginalized communities. Furthermore, in 2023, she launched the Simone Manuel Foundation to provide education and resources around water safety and swim readiness for BIPOC individuals, aiming to increase representation and inclusivity in swimming.  

Representation in sports is crucial because it fosters inclusion at every level of participation. It extends far beyond individual accomplishments — it reconstructs entire systems by addressing who gets to access resources, opportunities and platforms for success. When diverse athletes succeed, they become powerful symbols of possibility for communities who have long been isolated.  

Moreover, representation in sports matters because it fundamentally shapes how society views inclusion, equity and opportunity. It ensures that sports become a space where talent is valued over prejudice, and where participation isn’t determined by privilege. It challenges traditional norms by redefining who belongs in arenas, locker rooms and leadership positions. When the diversity of athletes reflects the diversity of the world, it sends a powerful message about the value of equity in all aspects of life.  

This visibility normalizes diversity and battles biases, creating greater acceptance and understanding across cultures. Representation in sports is not just about celebrating individual achievements — it’s about creating a ripple effect that inspires the next generation, pushes institutions to address inequities and builds a more inclusive and equitable future.  

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